PROJECT ZENITUDE LOUNGE
Product design specialising in communal comfort for environments pursuing sculptural and functional design.
The designated project client is society. As unique individuals, the cultural and social relationship differences between people remain inevitable. The diversity in society varies from ethnicity, traditional principles, education to the present perception and mood. Regardless, the common element connecting these dissimilarities to individuals is the desire to reach physical and mental harmony.
Design management encompasses various elements to achieve a successful design. Developing a focus on a precise audience, presents an opportunity for effectively designed products and environments. Through thorough research on cultural lifestyle manners, the innovative product design responds to a social necessity. With a balance between ergonomics and meaningful design, the purpose is to create a product design solution adaptable to most travelling individuals.
The concept development originates from the representational intent of culture within design. Influenced by the Japanese philosophy of mindfulness and self-reflection, the definition of Zen is created through visual engagement and cohesiveness of the lounge structure and detailing.
Refining Japanese zenitude to the symbolic calligraphy of Ensō deepens the sense of minimalism in the product design. Ensō, illustrated by an open-end circular brushstroke defines movement. This notion of movement is perceived in the contemporary design and remains a significant sensation while travelling. The curved structural form of the lounge embodies the Buddhist principles of strength, elegance and universal acceptance. This open and inviting space creates a meditative and reflective space.
Reflecting on the cultural sense of harmony, the materiality remains muted through the selection of softly toned timber framing and customised linen lounging cushion. The creation offers a laid-back luxury feel while embracing the Japanese aesthetics and philosophy and benefiting travellers worldwide.